WORKS
Product Design
Moshimono Karuta
Nikko Bijutsu Co., Ltd. — Editorial cooperation, September 2018
OVERVIEW
A disaster-preparedness karuta, with the idea of learning while having fun and being ready for “what if” moments. There are two versions, flood and earthquake. The logo is a parent and child, because we wanted families to enjoy it together.
CHALLENGE
Make preparedness something a parent and child can pick up, rather than a formal textbook.
SOLUTION
Two karuta sets, one for floods and one for earthquakes. The parent-and-child logo makes the family setting visible from the start.
ROLE
Planning and design
TECHNOLOGY
Design